When my new book Sacred Heart Attack | Sacrée Crise Cardiaque rolled off the presses last month much of the cost was underwritten by 47 friends and family who backed the project via Kickstarter. The use of “crowdfunding” has become an important slice of the financing pie to launch all kinds of creative and innovative projects from books to fashion lines to recycling initiatives. And I decided to use Kickstarter.com has an objective third-party to facilitate the helping hand that several friends had wanted to offer. It worked out great! Currently, 42% of Kickstarter projects are successfully 100% funded. If a project doesn’t meet its goal then pledges are cancelled. Our project received 107% funding.
Most backers received a “reward” for their support and that was usually a signed copy or two of the finished book. Some received ebooks and others only wanted to make a donation.
It was a great experience for me to learn about running a campaign and being consistent in a 30-day effort. So, it was a win-win!
I’d also like to thank all of my backers by listing their names here:
Jameson & Bethany Locklear
Danielle Georgiou & Justin Locklear
Joe & Kristine Hope
David & Mary Harris
William T. Locklear
Bill & Bernie Locklear
Teresa Ariail Willis
Debbie & Ben Buchanan
Tom & Gail Buchanan
Jennifer & Ryan Haeseler
Bill & Terri Reid
You will forever be in my heart.